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Show, Don’t Tell

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Jun 3, 2016 Blog, Image Quotes 0 Comments

As writers, we’ve heard “Show, Don’t Tell” throughout our entire writing life. That saying works well in marketing, too. Traditional marketing, especially advertising, is all about us. Content marketing, also known as “inbound marketing,” is all about our readers and customers. Effective content marketer research the needs of their audience, provide solutions for those needs, and let people know where to find those solutions. Yep. It’s that simple. (And, it’s that hard!)